all people who are willing and able to help in this regard will be welcomed fully.
Can u help me as i am making a marketing research on pakistani entertainment industry and market?
First you have to determine what questions need to be answered. You start by creating a null hypothesis and then proving or disproving that hypothesis by comparing the null hypothesis to actual data. Data may be collected through either primary or secondary methods. Secondary data are data that already exists and can be found either online or through other data storage methods. Primary data are data that is collected through either surveys, focus groups, telephone interviews, ,mail, etc. A custom set of questions (survey) is created and administered to the desired market segment. The data collected by this survey is then analyzed and a number of tests are applied. Your research report is then based on the results of your analysis.
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